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Heading to OpenGovWest this weekend

By Katherine Dodds On May 11, 2011 | 0 Comments

Heading off to OpenGovWest this weekend in Portland to be on a marketing panel. Check out the full schedule here.There is still time to register!

When asked to be part of this conference by the organizer Sarah Schacht who I met a few years ago at Hollyhock i began to think about Hello Cool World and what we might have to do with the idea of 'open government'. As it happens, of late our main clients are government agencies. The work we are doing would have been unthinkable even a few years ago.

Specifically we are creating grassroots campaigns, that engage real people as advocates using all the lovely tools social media now has to offer. And we manage databases that intersect issues and encourage involvment. Plus our websites don't look at all like the standard issue government fare. Two examples of this are the LACE Campaign we created for BC Cancer Agency, Cervical Cancer Screening Program, and our most recent is the I Have Immunity campaign for ImmunizeBC. We've also been doing some interesting work with BC Transplant, as official distributors of the film 65_RedRoses.

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Katherine Dodds AKA "Kat" is the founder of Good Company Communications and HelloCoolWorld.com. Trained in renegade advertising & branding through her work with Adbusters in the '90s, Kat's early induction into the possibilities of the web-world was inspired by the term hypertext, which she immediately found comforting. She is dedicated to cause-related communication and to the development and use of tools that promote democratic processes.

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